
MailerLite
Simple email marketing for growing businesses

Substack
Start a newsletter. Build your community.
MailerLite vs Substack Comparison
Compare MailerLite and Substack side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
MailerLite and Substack are both strong contenders in the email marketing space, but they serve different needs. MailerLite edges ahead with an overall score of 81/100 compared to Substack's 58/100. Substack is easier to get started with (10/10 for ease of use vs 9/10). On pricing, both offer free tiers, so you can try each before committing. MailerLite rates higher for value for money (10/10 vs 7/10), making it a better pick if budget is a concern.
At a glance
| MailerLite | Substack | |
|---|---|---|
| Our score | 81/100 | 58/100 |
| Starting price | $10/mo | Free |
| Free tier | Yes | Yes |
| Best for | Simple email marketing for growing businesses | Start a newsletter. Build your community. |
Pricing comparison

MailerLite
Free tier available
FreeFree
Growing Business$10/mo
Advanced$20/mo
Enterprise$null/mo
Pricing verified 2026-03-16

Substack
Free tier available
FreeFree
Pricing verified 2026-03-16
Feature comparison
core
| Feature | MailerLite | Substack |
|---|---|---|
| Email builder | Yes | Basic |
| Automation | Yes | No |
| A/B testing | Yes | No |
| Landing pages | Yes | Yes |
| Signup forms | Yes | Yes |
advanced
| Feature | MailerLite | Substack |
|---|---|---|
| SMS marketing | No | No |
| Social posting | No | No |
| CRM | No | No |
| Predictive analytics | No | No |
integrations
| Feature | MailerLite | Substack |
|---|---|---|
| Shopify | Yes | No |
| WordPress | Yes | No |
| Zapier | Yes | No |
| Salesforce | No | No |
Ratings breakdown
MailerLite
Ease of use9/10
Value for money10/10
Features7/10
Support7/10
Substack
Ease of use10/10
Value for money7/10
Features3/10
Support4/10
Choose MailerLite if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- Getting strong value for money is a priority
Choose Substack if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities



