GetResponse
Email marketing, automation, and conversion funnels
Klaviyo
The smart marketing platform for ecommerce
GetResponse vs Klaviyo Comparison
Compare GetResponse and Klaviyo side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
GetResponse and Klaviyo are both strong contenders in the email marketing space, but they serve different needs. Klaviyo edges ahead with an overall score of 86/100 compared to GetResponse's 76/100. Both are equally user-friendly (7/10 each). On pricing, Klaviyo offers a free tier while GetResponse requires a paid plan from $19/mo. GetResponse rates higher for value for money (8/10 vs 7/10), making it a better pick if budget is a concern.
At a glance
| GetResponse | Klaviyo | |
|---|---|---|
| Our score | 76/100 | 86/100 |
| Starting price | $19/mo | $20/mo |
| Free tier | No | Yes |
| Best for | Email marketing, automation, and conversion funnels | The smart marketing platform for ecommerce |
Pricing comparison
GetResponse
No free tier
Starter$19/mo
Marketer$59/mo
Creator$69/mo
Ecommerce Marketing$119/mo
Pricing verified 2026-03-16
Klaviyo
Free tier available
FreeFree
Email$20/mo
Email + SMS$35/mo
Pricing verified 2026-03-16
Feature comparison
core
| Feature | GetResponse | Klaviyo |
|---|---|---|
| Email builder | Yes | Yes |
| Automation | Yes | Yes |
| A/B testing | Yes | Yes |
| Landing pages | Yes | No |
| Signup forms | Yes | Yes |
advanced
| Feature | GetResponse | Klaviyo |
|---|---|---|
| SMS marketing | Yes | Yes |
| Social posting | No | No |
| CRM | Basic | Ecommerce CDP |
| Predictive analytics | No | Yes |
integrations
| Feature | GetResponse | Klaviyo |
|---|---|---|
| Shopify | Yes | Yes |
| WordPress | Yes | Yes |
| Zapier | Yes | Yes |
| Salesforce | Yes | Yes |
Ratings breakdown
GetResponse
Ease of use7/10
Value for money8/10
Features8/10
Support7/10
Klaviyo
Ease of use7/10
Value for money7/10
Features9/10
Support7/10
Choose GetResponse if...
- You're ready to invest from $19/mo
- You value powerful features over simplicity
- Getting strong value for money is a priority
Choose Klaviyo if...
- You want a free tier to get started
- You value powerful features over simplicity
- You need enterprise-grade capabilities
