Folk
CRM for people who care about relationships
HubSpot CRM
CRM platform for scaling companies
Folk vs HubSpot CRM Comparison
Compare Folk and HubSpot CRM side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
Folk and HubSpot CRM are both strong contenders in the crm space, but they serve different needs. HubSpot CRM edges ahead with an overall score of 88/100 compared to Folk's 74/100. Both are equally user-friendly (9/10 each). On pricing, both offer free tiers, so you can try each before committing. Folk rates higher for value for money (8/10 vs 7/10), making it a better pick if budget is a concern.
At a glance
| Folk | HubSpot CRM | |
|---|---|---|
| Our score | 74/100 | 88/100 |
| Starting price | $20/mo | $20/mo |
| Free tier | Yes | Yes |
| Best for | CRM for people who care about relationships | CRM platform for scaling companies |
Pricing comparison
Folk
Free tier available
FreeFree
Standard$20/mo
Premium$40/mo
Custom$null/mo
Pricing verified 2026-03-12
HubSpot CRM
Free tier available
FreeFree
Starter$20/mo
Professional$890/mo
Enterprise$3600/mo
Pricing verified 2026-03-07
Feature comparison
core
| Feature | Folk | HubSpot CRM |
|---|---|---|
| Contact management | Yes | Yes |
| Deal pipeline | Yes | Yes |
| Email tracking | Yes | Yes |
| Meeting scheduler | No | Yes |
| Task management | Yes | Yes |
advanced
| Feature | Folk | HubSpot CRM |
|---|---|---|
| Marketing automation | No | Paid hubs |
| Custom reporting | Premium | Professional+ |
| Lead scoring | No | Professional+ |
| Sequences | Yes | Professional+ |
integrations
| Feature | Folk | HubSpot CRM |
|---|---|---|
| Gmail | Yes | Yes |
| Outlook | Yes | Yes |
| Slack | Yes | Yes |
| Salesforce | No | Yes |
Ratings breakdown
Folk
Ease of use9/10
Value for money8/10
Features6/10
Support7/10
HubSpot CRM
Ease of use9/10
Value for money7/10
Features9/10
Support8/10
Choose Folk if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- Getting strong value for money is a priority
Choose HubSpot CRM if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities
