Beehiiv
The newsletter platform built for growth
Mailchimp
All-in-one marketing platform
Beehiiv vs Mailchimp Comparison
Compare Beehiiv and Mailchimp side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
Beehiiv and Mailchimp are both strong contenders in the email marketing space, but they serve different needs. Beehiiv edges ahead with an overall score of 79/100 compared to Mailchimp's 78/100. Both are equally user-friendly (9/10 each). On pricing, both offer free tiers, so you can try each before committing. Beehiiv rates higher for value for money (9/10 vs 6/10), making it a better pick if budget is a concern.
At a glance
| Beehiiv | Mailchimp | |
|---|---|---|
| Our score | 79/100 | 78/100 |
| Starting price | $49/mo | $13/mo |
| Free tier | Yes | Yes |
| Best for | The newsletter platform built for growth | All-in-one marketing platform |
Pricing comparison
Beehiiv
Free tier available
LaunchFree
Scale$49/mo
Max$109/mo
Pricing verified 2026-03-16
Mailchimp
Free tier available
FreeFree
Essentials$13/mo
Standard$20/mo
Premium$350/mo
Pricing verified 2026-03-16
Feature comparison
core
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Email builder | Yes | Yes |
| Automation | Basic | Yes |
| A/B testing | Scale+ | Yes |
| Landing pages | Yes | Yes |
| Signup forms | Yes | Yes |
advanced
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| SMS marketing | No | Yes |
| Social posting | No | Yes |
| CRM | No | Yes |
| Predictive analytics | No | Premium only |
integrations
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Shopify | No | Yes |
| WordPress | No | Yes |
| Zapier | Yes | Yes |
| Salesforce | No | Yes |
Ratings breakdown
Beehiiv
Ease of use9/10
Value for money9/10
Features7/10
Support6/10
Mailchimp
Ease of use9/10
Value for money6/10
Features8/10
Support6/10
Choose Beehiiv if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- Getting strong value for money is a priority
Choose Mailchimp if...
- You want a free tier to get started
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities
