ActiveCampaign
Marketing automation for growing businesses
Constant Contact
Email marketing made simple for small businesses
ActiveCampaign vs Constant Contact Comparison
Compare ActiveCampaign and Constant Contact side-by-side — pricing, features, scores, and which one is right for you.
The bottom line
ActiveCampaign and Constant Contact are both strong contenders in the email marketing space, but they serve different needs. ActiveCampaign edges ahead with an overall score of 85/100 compared to Constant Contact's 65/100. Constant Contact is easier to get started with (8/10 for ease of use vs 7/10). On pricing, neither offers a free tier — ActiveCampaign starts at $29/mo and Constant Contact at $12/mo. ActiveCampaign rates higher for value for money (8/10 vs 5/10), making it a better pick if budget is a concern.
At a glance
| ActiveCampaign | Constant Contact | |
|---|---|---|
| Our score | 85/100 | 65/100 |
| Starting price | $29/mo | $12/mo |
| Free tier | No | No |
| Best for | Marketing automation for growing businesses | Email marketing made simple for small businesses |
Pricing comparison
ActiveCampaign
Pricing verified 2026-03-16
Constant Contact
Pricing verified 2026-03-16
Feature comparison
core
| Feature | ActiveCampaign | Constant Contact |
|---|---|---|
| Email builder | Yes | Yes |
| Automation | Yes | Yes |
| A/B testing | Yes | Standard+ |
| Landing pages | Yes | Yes |
| Signup forms | Yes | Yes |
advanced
| Feature | ActiveCampaign | Constant Contact |
|---|---|---|
| SMS marketing | Yes | Yes |
| Social posting | No | Yes |
| CRM | Yes | Basic |
| Predictive analytics | Yes | No |
integrations
| Feature | ActiveCampaign | Constant Contact |
|---|---|---|
| Shopify | Yes | Yes |
| WordPress | Yes | Yes |
| Zapier | Yes | Yes |
| Salesforce | Yes | Yes |
Ratings breakdown
ActiveCampaign
Constant Contact
Choose ActiveCampaign if...
- You're ready to invest from $29/mo
- You value powerful features over simplicity
- Getting strong value for money is a priority
Choose Constant Contact if...
- You're ready to invest from $12/mo
- You value an intuitive, easy-to-use interface
- You need enterprise-grade capabilities
